Email deliverability · Resend transactional + Kit broadcasts

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Resend open rate

—%

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Sent (transactional)

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unique recipients · Resend

Click rate (Resend)

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unique clickers / sent

Failures

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bounces + complaints

Resend funnel · sent → delivered → opened → clicked

unique recipients

Sent

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100% baseline

Delivered

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Opened

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Clicked

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Subject	Sent	Delivered	Open rate	Clicks	Bounce	Engagement
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Type · Campaign	Total opens	Unique opens	Engagement
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